Notes From the Studio

This article will show you exactly what a brand foundation is, why it matters more than your logo or color palette ever will, and how to start building one that makes showing up feel easier instead of harder.

Your brand might look beautiful. Your website might be professionally designed. Your services might be expertly delivered. But if your positioning isn't strategically sound, you're working twice as hard for half the revenue you should be generating.

This video was created using Higgsfield Lite. Week 10 marked the end of an incredible journey through Miami Ad School's AI Creative Bootcamp , and what a way to wrap things up! Our final assignment challenged us to put everything we'd learned into practice by presenting comprehensive Cadillac EV campaigns to the class. It was fascinating to see how each student approached the same brief using different AI tools and workflows, some leveraging ChatGPT and MidJourney, others div

Instead of chasing every shiny new tool, focus on finding where YOU fit in this ecosystem. Maybe you're the prompt whisperer who can coax poetry from ChatGPT. Perhaps you're the visual storyteller who makes MidJourney sing. Or you might be the workflow wizard who can string together five different tools into something seamless and magical.

Think of building a business like building a house. You need a solid foundation before you can add the walls, and you need walls before you can decorate.

This whole process from start to finish was INSANE and MIND BLOWING. We started tonight with a question that's been gnawing at me for weeks: Is spending hours in Photoshop creating an image for an ad actually producing anything? Some suggest it isn't. However, there's something that happens in those long creative sessions, those moments when

This week’s focus was about more than just tools. It was about storytelling. AI for motion graphics and video isn’t simply “moving the picture.” It’s about translating emotion, brand identity, and narrative into motion in a way that feels human.

What happens when you drop a creative thinker into a world of algorithms, prompts, and machine learning? Welcome to Human After All, a blog series chronicling my personal journey through an AI Creative Bootcamp. This isn’t a technical deep dive or a tutorial on how to build the next ChatGPT clone. It’s something more personal, more